Brian MacMahon sits down with Joe Keegan on the Rule of Thirds podcast to discuss how brands and clients are challenging the creative status quo and causing shifts in budgets and perspectives across the industry. They explore how designers can separate themselves from the pack by building a strong portfolio and nurturing long-term relationships. Joe shares insights from his career as a video director and producer who has built teams and workflows for some of the biggest names in motion, video and design.
Watch the full episode to hear more about Joe’s experience and insights. Let us know your thoughts and how you navigate the ever‑changing creative landscape in the comments.

